I signed up for a sales demo from a software company, and I analyzed this real conversation to illustrate a few selling techniques.
0:20 Break the Greeting Ritual
2:09 Schmooze Over a Similarity
3:12 Start With Their Goals
5:11 Customize Your Examples
6:32 Avoid Unnecessary Disclaimers
The Transcript:
https://www.nickkolenda.com/wp-content/uploads/2022/01/Transcript-Acme.pdf
My Books:
https://www.amazon.com/Nick-Kolenda/e/B0083HW4JW
Sales Course:
https://www.nickkolenda.com/courses/sales-psychology/
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